Client Information

Parente Randolph
35-year-old accounting firm with 12 offices and more than 500 employees

copywriting for web pages

three months

microsoft word · notepad · coffee

While some might consider crafting nearly 100 pages of copy to be a daunting task, the erudite editors at JLB WORKS welcome the challenge.

Through its strategic partnership with Team Sitening, JLB helped Parente Randolph fill its new site with lucid locution and dynamic descriptions of its financial operations on a national and global scale. While JLB wrote and edited the copy, Sitening made sure to position the words (and their coding) in such a way as to increase the SEO effectiveness of the content on each Web page.

For three months, JLB worked closely with Parente Randolph and delivered sections of copy on a weekly basis, covering such technical matters as assurance services, corporate governance and risk management, healthcare consulting, information for closely held / family owned businesses, and guidance for companies in manufacturing, distribution and wholesale. All in all the copy covered every aspect of life at Parente.

Website: parenterandolph.com